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Over 1,400 B2B advertising and marketing professionals depend on BRC advertising and brand metrics. Combining quarterly ad assessments and brand analysis, BRC's brand-centered metrics help managers achieve short-term advertising goals and long-term brand building for greater profit. |
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Established in 1989, Baxter Research Center is a global marketing information firm supporting the world's most successful business-to-business brands, magazines and professional journals. |
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