TrueStanding
Know where you stand. Your reputation lives in reviews, on social, and now inside AI assistants. TrueStanding tracks all of it in one score and one dashboard, and helps you fix what AI gets wrong. Coming soon.
Why TrueStanding
Know What the World and AI Say About Your Brand
Your brand is being discussed across dozens of platforms right now, and ChatGPT, Claude, Gemini, and Perplexity are answering questions about you whether you know it or not. TrueStanding brings all of it into one score and one dashboard. And when AI gets your facts wrong, it drafts the correction and publishes a verified fact sheet AI can learn from.
Launching soon. Join the waitlist for early access and first-wave pricing.
What We Monitor
Features
Everything You Need to Know Where You Stand
AI Visibility
See how ChatGPT, Claude, Gemini, and Perplexity describe and recommend your brand, question by question. Then see how the answers change depending on who is asking.
Fix What AI Gets Wrong
TrueStanding finds the sites AI trusts, catches factual errors, drafts the correction, and publishes a human-verified fact sheet (hosted llms.txt). Each outreach target is tracked until it flips to Won.
Multi-Source Monitoring
Track what people say about your brand across Google Reviews, the App Store and Google Play, Reddit, Google News, and YouTube, all in one dashboard.
AI Sentiment & Response Drafting
Every mention is analyzed for sentiment and topic, and one click drafts an on-brand reply. See where the conversation is heading and respond in seconds.
Competitive Intelligence
See which competitor wins each buyer persona inside AI answers, compare share of voice and sentiment, and get a ready-to-write content brief for any question you are losing.
Smart Alerts & Reports
Catch sentiment drops, volume spikes, and the week a competitor takes one of your AI answers, by email, Slack, or webhook. Reports and a full reputation timeline show what moved and why.
Frequently Asked Questions
What is TrueStanding?
TrueStanding brings your reviews, social mentions, and how ChatGPT, Claude, Gemini, and Perplexity describe your brand into a single score and dashboard, so you can see your whole reputation in one place.
What does TrueStanding track?
It tracks online reviews, social media mentions, and how AI assistants describe and recommend your brand, question by question, combined into one reputation score.
Why does it matter how AI assistants describe my brand?
More and more people ask AI assistants about brands before they buy. TrueStanding shows you what those assistants are saying about you and how it changes over time, so you're not blind to a fast-growing channel.
Can TrueStanding change what AI says about my brand?
Yes, and that is what sets it apart. TrueStanding finds the sites AI trusts, catches factual errors in AI answers, drafts the correction, and publishes a human-verified fact sheet (hosted llms.txt) so assistants learn the right answer.
Is TrueStanding available now?
TrueStanding is coming soon. Reach out through the site if you'd like to be notified when it launches or to learn more.
Who's behind TrueStanding?
TrueStanding comes from Baxter Research Group, a research company with more than 70 years of audience and brand research experience.
Be First to Know Where You Stand
TrueStanding is launching soon. Join the waitlist for early access and first-wave pricing.
Join the Waitlist